Kids ‘R’ Kids
Summer Camp Campaign

Each summer, Kids ‘R’ Kids Learning Academies play host to a 10-week Summer Camp experience. Every year, a new theme is unveiled – and each week of camp boasts an original theme of its own. Kids ‘R’ Kids not only looked to Woodall Creative Group to design all marketing elements for the campaign, but to find creative ways to set its camp apart from those of its competitors. The company wished to provide a consistent brand across the nation through professionally developed marketing materials.

Established in 1985 and headquartered in the North Atlanta suburb of Duluth, Georgia, Kids ‘R’ Kids Learning Academies® is a national early education and childcare franchise that boasts over 160 locations all across the United States. Each academy provides a secure, nurturing, and educational environment for children between the ages of 6 weeks and 12 years.

Woodall Creative Group was tasked with developing four-walls marketing materials such as posters and flyers, as well as an online video, social media messaging and different logos to promote various weeks of camp.